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Why trust us?
We've helped elite athletes and regular folk (like you and me) get incredible results
Marco is our head of programming and he's trained Olympian and professional athletes on the floor. And together we've already helped 7,500+ men and women get the body they wanted with our first project (from total beginners to intermediates.)
We're experts—but our wider credentials makes for a more surefire system
Our team collectively has an honours degree's in health sciences, certified as a strength and conditioning specialist (CSCS), degrees in design thinking, and a degree in teaching. We're a coach, illustrator and teacher, and designer. All of us are avid learners.
We're passionate about you transforming because we've experienced it first-hand
Becoming stronger, leaner, and healthier, can help you become a better, truer version of you. It can totally flip your life upside down (in a good way.)
Why it's worth figuring this out
There's this Plato-esque idea that your mind is separate from your body. But that couldn't be further from the truth.
When your body isn't getting the food, exercise, and sleep that it needs, it'll negatively affect everything else in your life.
You'll feel weak, suffer from long and short term health problems, you won't be able to focus and be productive, and it can be the cause of worries, anxiety, and bad moods.
But what happens if you invest in your body?
Let's be honest, many people start working out and eating better because they want to either be bigger (more muscular), leaner, or both bigger and leaner.
And there's nothing wrong with that, especially once you understand the reason why we feel this drive.
Why do we want to be bigger and leaner?
Because at it's core of strength, muscularity, leanness, and a good tan—all of which will make you look more attractive is...
Health.
What we find the most attractive in someone's body are obvious, instantly recognizable signals of a health.
A healthy body can also signal other good things like discipline, being resourceful with your money, and determination.
So, not only will you look great, but working out and eating the right way will also invariably help with:
- Your freedom, allowing you to physically move the way you were designed to, becoming pain-free, and enjoying food guilt-free.
- Your physical strength, making daily life easier and more fun. Becoming strong can also unlock new passions you never would have imagined like hiking or playing sports because it suddenly wasn't difficult anymore.
- Your mind, such as maintaining your brain health, improving focus, and even the ability to make wiser decisions.
- Your relationships through better mood management, having more energy to draw from, and the supercharging of your willpower to do what is right—even when it's hard.
- Your health, such as fighting off depression, anxiety, crown baldness, and in the prevention of many cancers and diseases. The right kind of exercise will also radically delay muscle-loss related to aging until you're in your late sixties, and improve bone density (and so, so much more.)
- Your mission in life, by developing grit and discipline, using physical activity to prevent burnout, having access to an optimal mind and energy, and confidence through strength and good posture.
Each person will have their own starting point and specific challenges to triumph over, bad habits to annihilate, and good habits to reinforce.
Yeah, it'll be a challenge.
But it's nothing you can't handle with the right gameplan.